Tuesday, 3 March 2009

Notes 02.03.09 - music industry

Production :
  • advances in technology
  • user based production
  • no more reliance on record company
  • musical expertise is not needed e.g Garageband and logic > a loop based software which is evident in manufactured pop artists
  • cost no longer an issue

Distribution :

  • internet as a primary medium, web 2.0 e.g youtube
  • no longer expensive can be free ; largely accessed as 'free' music
  • not legal in most cases- filesharing through limewire
  • now making physical formats obsolete e.g tapes, CD's > which impacts on retail outlets
  • difficult to track and monitor
  • industry forced to enter new ways of marketing, in keeping with interactive nature of distribution

Consumption :

  • Follows trend of using new media technology e.g. "Youtube".
  • Linked to image more explicitly through visual media
  • Saturated/ diluted experiences of accessing music - devalued?

The 'big' 4 record companies: Sony, Warner Bros, Universal and EMI.

The big four are very powerful, in the music industry smaller record companies take only 20% of the indstury.

The development of the music industry is linked to the development of techonology.

1980 - The compact disk emerged.

1982 - CDs able to be played on computers.

1988 - Sales of CDs over took the sales of Vinyl.

1990 - Recordable CDs became available.

1997 - MP3 players emerged.

1999 - "Napster" service was launched- revolution that led to legal battles over copyright

2000 - Broadband was introduced to the UK.

2001 - Apple launchediPod and iTunes

2003- CD sales has fallen by one third.

2005 - iPod shuffle made downloading cheaper and more access able.

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